Creating a lifestyle account on Instagram can be a fun way to showcase your creative side while inspiring others. But it’s not always easy to figure out what works and what doesn’t. You see all those accounts on the platform, with amazing posts and creative captions, and you’re wondering how they do it.

The truth is, that most Instagram users implement the same strategies. In the following article, we’ll share the well-known secrets among influencers on how to grow a lifestyle Instagram account in just a few simple steps. 

Focus On Creating Quality Content

Taking pics for IG is a whole lot of work. You need to take into consideration the lighting and shadows, your best angles, and different poses, before you make the final decision, there’ll be at least 50 pictures that you’ll delete. To snap the best picture, make sure you use a high-quality phone camera or a professional camera that will definitely sharpen up the image. 

Nowadays you don’t have to worry much about how the photos turned out. You can always do touch-ups thanks to the infinite number of editing apps online. It takes a few days to master Photoshop and its basic functions, and over time, you’ll only improve your skills. Make sure you make the most out of Instagram filters as well, as they can make your photos look extraordinary.

Use the Right Hashtags

Using hashtags online is a great way for your posts to reach more audiences. This can grow your follower number, which is one of your main goals. You can use hashtags on posts, Reels, and Stories, and Instagram will even give you suggestions once you start typing. 

There is one thing that you need to know when it comes to hashtags on the platform. Instagram has a banned hashtags list, and using them in your posts can lead to you getting banned. Your followers won’t be able to see you anymore, you’ll get less interaction with them, and your follower numbers will drop eventually. Make sure you check out the list and check your previous posts for any banned tags. 

Are You a Fashionista? A Foodie? A Travel Enthusiast?

If you plan on running a successful lifestyle account, you need to know your niche. Your whole account will be centered around it, including your style, captions, and hashtags. So, if you plan on sharing recipes or trying different foods, you’re definitely a foodie, which is an incredibly popular niche on the platform. 

Whatever area you become popular in, you’ll attract followers if you follow the tips in this article. People love all kinds of influencers, and even if you’re not everyone’s cup of tea, you’ll be okay with it. The most important thing is to follow your style and to be consistent in your work.

Engage With Your Audience

If you post regularly, you’ll have the chance to reach out to a lot of people, and it’s important to communicate with them. That way, they’ll be able to learn a lot about you, and vice versa. Make sure you respond to comments and questions and take the time to like and comment on other’s people content.

The more you interact with others on the platform, the more likely they are to interact with you. Engage even with users who do not follow you. Do not be doubtful of liking or commenting on something you like. It can lead not only to followers and collaborations but to friendships as well. 

Connect With Other Influencers

When it comes to promoting yourself on Instagram, partnering with brands and influencers can be a great way to get your content seen by a wider audience. By working together, you can share each other’s followers and create joint marketing campaigns that are more likely to be successful than if you were to go it alone.

Always make sure you partner up with influencers that have a similar target group to yours and only collaborate with brands that share the same value and ethics as you do. That way, you’ll share content with people who identify with you and would like to follow your lifestyle.

Bottom Line

Starting and building your own lifestyle account on Instagram requires a lot of hard work, patience, and consistency. If you follow the tips given above, you’re more likely to grow your followers and your account over time. In the end, it’ll all be worth it, as you’re sharing a part of yourself with the world, connecting with people, and making new friends.